Kitchen Sales Designer
Job description
Original text imported from Reed
Join Howdens where our trade depots are recruiting Kitchen Sales Designers who thrive in a fast-paced sales environment. We’re looking for commercially minded individuals who can build strong relationships, influence buying decisions and exceed sales targets.
We can offer you a successful career as a Kitchen Sales Designer, and you don’t need previous design experience. We’ll provide you with comprehensive design and sales training to create exceptional kitchens for our trade customers and their clients.
What we can offer you:
- Competitive salary, brilliant bonuses and outstanding depot incentives
- Full CAD, product and sales training via our Ready to Trade Programme
- Competitive Pension Plan up to 12% company contribution
- Up to 32 days annual leave per year including bank holidays, rising with service
- Generous staff discount on Howdens products
- Buy-as-you-earn share scheme
- 40 hour working week working every other Saturday morning.
- No Sunday or Bank Holiday working
- Career progression opportunities into sales management roles
- Virtual GP access and wellbeing support for you and your family
What we are looking for:
- Results driven with experience of reaching sales targets and KPI
- Ability to build trusted relationships with our trade customers and their client
- Excellent communication skills, able to convey your ideas clearly and effectively
- Full UK Driving license with access to your own vehicle for home visits
- Strong attention to detail and an eye for design
- CAD skills are preferred, but not essential as you will receive training
What you will be doing:
- Driving sales performance and profit by achieving your depot targets
- Building strong customer relationships through professional design support
- Delivering exceptional customer service throughout the project
- Conducting home visits to measure, assess and understand your client’s needs
- Negotiating prices confidently while protecting margin and design integrity
- Planning and creating inspirational and practical designs utilising your strong product knowledge to advise customers and resolve queries throughout the process
About Us:
Howdens Joinery is the UK’s number one trade kitchen supplier providing thousands of products across kitchens, joinery, and hardware. We have over 950 depots throughout the UK and Europe, making us the first choice for more than 460,000 loyal trade professionals. With an ambitious and credible growth plan, we continue to build on our £2.4 billion turnover.
How to apply:
If Howdens sounds like the kind of place where you can build and develop your career as a Kitchen Sales Designer, then we are keen to hear from you.
Howdens is founded on the principle of being Worthwhile for ALL concerned. We’re working hard to ensure we provide an inclusive environment where everyone feels welcome. We will do everything we can to support you during your application. If you need us to make any adjustments to our recruitment process, please email with the job title and location, and we will be happy to help you.
#LI-LO1 #CVL INDKSD #Reed
Key skills
AI-extracted from the job advert
Application advice
5 AI-generated recommendations to maximise your chances.
⭐ Lead your CV personal statement with sales target achievement and KPI delivery — the advert lists these as the top requirements under 'What we are looking for'.
📊 Quantify your sales results: e.g. 'Exceeded monthly sales target by 22% for 6 consecutive months, contributing £180k in depot revenue'.
🎯 Mention any experience conducting home visits or client consultations — the advert explicitly calls out home visits as a core duty, so this differentiates you immediately.
🛠️ If you have CAD or kitchen planning software experience (e.g. Winner, Fusion, ArtiCAD), name the tool explicitly — the advert flags CAD as preferred even though training is offered.
🤝 Highlight trade or B2B customer relationship experience — Howdens sells exclusively to trade professionals, so demonstrating you understand a trade sales environment is a strong differentiator.
Suggested CV bullets
3 bullets our AI drafted for this specific advert, mirroring its ATS keywords.
Add these 3 bullets under your most recent experience:
- •Exceeded depot sales target by 19% over 8 consecutive months, generating an additional £145k in kitchen and joinery revenue through proactive trade customer outreach.
- •Conducted 12 home visits per week to measure and design bespoke kitchen layouts using CAD planning tools, achieving a 91% quote-to-order conversion rate across 3 months.
- •Negotiated pricing on 40+ trade accounts monthly, maintaining an average margin of 34% while retaining 98% of the active customer base during a supplier price increase period.
Free to copy — tailoring requires a 30-sec CV upload.
Your cover letter is ready
We've drafted a cover letter for Howdens Joinery. Preview the opening, then unlock the full personalised version.
Letter preview — tailored to Howdens Joinery
Dear Hiring Manager,
Howdens Joinery's reputation as the UK's number one trade kitchen supplier — and the structured Ready to Trade Programme — makes the Kitchen Sales Designer role in Luton the right next step for my career. My background in trade sales and client-facing design consultation maps directly onto the KPI-driven, relationship-first approach your depots are known for.
My background in sales and customer relationship management includes consistently hitting monthly revenue targets and conducting home visits to assess client requirements and translate them into practical, well-specified solutions. I am comfortable negotiating prices confidently while protecting margin, and I understand the importance of building trusted, long-term relationships with trade professionals who return order after order.
Free signup, no card needed. Export to PDF/Word requires a £1.99 trial (14 days).
Interview questions
10 questions generated from this advert.
Technical
- ›Walk us through how you would use CAD software to produce a kitchen design for a client with an awkward L-shaped layout.
- ›How do you use product knowledge to upsell or cross-sell joinery and hardware alongside a kitchen order?
- ›Describe your process for conducting a home visit — what do you measure, assess and record?
- ›How would you protect margin when a trade customer pushes back hard on pricing?
- ›What steps do you take to ensure a kitchen design is both aesthetically strong and practically functional for the end client?
Behavioural
- ›Tell me about a time you exceeded a sales target — what did you do differently to achieve it?
- ›Describe a situation where a customer relationship was at risk. How did you recover it?
- ›Give an example of when you had to manage multiple customer projects simultaneously. How did you prioritise?
- ›Tell me about a time you had to negotiate a price confidently while maintaining the value of your product or service.
- ›Describe a situation where attention to detail in a design or specification prevented a costly mistake.
STAR answer examples
Model answers using the Situation-Task-Action-Result framework. Adapt to your own experience.
Tell me about a time you exceeded a sales target — what did you do differently to achieve it?
Describe a situation where attention to detail in a design or specification prevented a costly mistake.