We build the CV tool we wish existed when we were on the other side of the desk.

In 2014, Seif Messaoudene took a sales job he expected to last six months. It lasted eight years. Windows, solar panels, heat pumps — door-to-door across France, then trade-show floors in Lausanne, Geneva and Lyon. Thirty consumer fairs. Sales teams of four to five to coach. Contracts worth £150,000+ closed in a weekend.

The job taught him to read people quickly. Which signals matter. Which words actually land. And it brought him into thousands of conversations with people on the other side of his pitch — candidates, career-changers, parents getting back to work. Skilled people. Many of them losing job opportunities for reasons that, on closer inspection, had nothing to do with their skills.

The pattern took a while to see clearly. By 2023 it was undeniable: in the UK, 70%+ of larger employers use an Applicant Tracking System to filter CVs before a human ever reads them (CIPD, 2024). Globally, the figure crosses 98% for Fortune 500. People were writing CVs for humans while machines were doing the filtering. The advice industry kept publishing guides. Nobody was building tools that talked to the actual gatekeeper.

So Seif did what salespeople do when they spot an unmet need — he built the product himself. A self-taught engineering journey followed: TypeScript, React, AI integration, design systems, SEO. The project was incubated under Verrilux Sàrl in Switzerland in 2024, and on 20 May 2026 SpeedCV Ltd was incorporated in London (#17232403) to serve the UK market natively. No outsourced dev shop, no agency layer. Built and maintained in-house, alongside a UK editorial network that reviews every template and article.

“Your CV is a sales pitch about you. The hardest sales pitch you’ll ever make, because the buyer changes every time. We just give you the tools to make it land.”— Seif Messaoudene, Founder