Area Sales Manager - Furniture
Job description
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Area Sales Manager - Furniture
Job Title: Area Sales Manager -Furniture Solutions
Industry Sector: Area Sales Manager, Business Development Manager, Regional Sales Manager, Building Products, Building Materials, Portable Furniture, Furniture, Furniture Solutions, Tables, Chairs, Lockers, Flooring, Interior Spaces, Education Sector, Education, Schools, Colleges, Universities, Dealers, Leisure, Hotels, Hospitality, Dealer Partners, Corporate End Users, Flooring, KBB, Building Envelope
Area to be covered: West Midlands & North Wales
Remuneration: £40,000 - £50,000 + circa £15,000 commission
Benefits: £6,000 car allowance & full benefits packages
The role of the Area Sales Manager - Furniture Solutions will involve:
- Field sales role selling a high quality manufactured range of furniture predominantly solutions for the education sector
- All of your time will be spent selling to dealers, large education furniture manufacture’s, LEA’s, MAT’s, schools, colleges and universities
- Problem solving, resolving conflicts and providing solutions to customer’s needs
- Majority of your time managing existing accounts, with element of new business
- Dealing with order values ranging from £3k - £150k depending on project sizes, with average order ranging between £3k-£6k
- Inheriting a patch currently achieving £1m
The ideal applicant will be an Area Sales Manager -Furniture Solutions with:
- Must have B2B project led field sales experience
- Open in terms of what products you’ve sold
- Ideally selling into furniture dealers or the education sector via schools, colleges and universities, LEA’s & MAT’s (not essential)
- Ideally familiar with furniture products such as; lockers, stages, tables and chairs (would consider other product backgrounds with strong route to market experience)
- Highly motivated and able to work on own initiative
- Excellent communication and negotiation skills
- Self-starter, good time management skills, focused and customer service orientated
Mitchell Maguire is a specialist Construction Field Sales Recruitment Consultancy, dealing exclusively with Field Construction Sales Jobs, Construction field sales vacancies and Specification field sales positions within: Area Sales Manager, Business Development Manager, Regional Sales Manager, Building Products, Building Materials, Portable Furniture, Furniture, Furniture Solutions, Tables, Chairs, Lockers, Flooring, Interior Spaces, Education Sector, Education, Schools, Colleges, Universities, Dealers, Leisure, Hotels, Hospitality, Dealer Partners, Corporate End Users, Flooring, KBB, Building Envelope
Key skills
AI-extracted from the job advert
Application advice
5 AI-generated recommendations to maximise your chances.
⭐ Highlight your B2B project sales experience prominently as this is explicitly required for the role
📊 Quantify your sales achievements: 'Managed £800k territory, achieving 115% of target'
🎯 Emphasise any education sector experience with schools, colleges, LEAs or MATs
🏢 Showcase furniture or building products knowledge, particularly tables, chairs, lockers
🚗 Mention field sales experience and comfort with territory management across West Midlands region
Suggested CV bullets
3 bullets our AI drafted for this specific advert, mirroring its ATS keywords.
Add these 3 bullets under your most recent experience:
- •Managed £1.2M territory across West Midlands region, achieving 118% of annual target through strategic account management and new dealer partnerships
- •Secured 15 new education sector contracts worth £180k total, building relationships with 8 MATs and 12 independent schools over 18 months
- •Negotiated project orders ranging from £2k to £120k with furniture dealers, maintaining 95% client retention rate across 45 active accounts
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Dear Hiring Manager,
Mitchell Maguire's Area Sales Manager position perfectly aligns with my B2B project sales background and territory management expertise. Having successfully managed field sales across similar geographical territories, I understand the importance of building strong dealer relationships and navigating the education sector's procurement processes.
My background in project-based selling, particularly managing order values ranging from small installations to major contracts, has equipped me with the negotiation skills and customer service orientation essential for this role. I thrive on the challenge of inheriting established territories whilst identifying new business opportunities.
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Interview questions
10 questions generated from this advert.
Technical
- ›How would you approach selling furniture solutions to Multi-Academy Trusts?
- ›What's your experience managing project orders ranging from £3k to £150k?
- ›How do you prioritise existing account management versus new business development?
- ›What strategies would you use to build relationships with furniture dealers?
- ›How would you manage a territory spanning West Midlands and North Wales?
Behavioural
- ›Tell me about a time you exceeded sales targets in a field sales role
- ›Describe a situation where you had to resolve a conflict with a difficult customer
- ›Give an example of how you've managed your time effectively across multiple accounts
- ›Tell me about a complex project sale you closed and how you managed it
- ›Describe a time when you had to work independently to achieve results
STAR answer examples
Model answers using the Situation-Task-Action-Result framework. Adapt to your own experience.
Tell me about a time you exceeded sales targets in a field sales role
Describe a situation where you had to resolve a conflict with a difficult customer