Store Manager
Job description
Original text imported from Reed
Overview
Store ManagerAs a Store Manager, you will understand that it is all about people; its where we look to create a memorable customer experience. Well empower you to treat your restaurant as your own and help shape the winning culture that we are aspiring to achieve. Youll lead your team to work within the nations favourite coffee shop, serving coffee, tea and specialty beverages whilst delivering exceptional service as we transform the UKs rest stop experience.A bit about the roleEverything and we mean everything is yours. The store, stock, standards, team, labour, customers and coffee, coffee, coffee. Its all yours to own and grow. So go ahead and make it your own.
What's involved?
- Creating the perfect space for customers to kick back with our coffee
- Drumming up fresh ideas that meet customers ever-changing wants and needs
- Taking ownership of all controllable costs through effective management of stock, labour, training, and reward and recognition
- Inspiring your team to get buzzed about the business
- Training and developing your team to reach their full potential
A bit about you
A passion for coffee and people is just the start of what were looking for. What else makes a great Store Manager?
- Experience in leading a store team and inspiring them to strive for excellence.
- A commercial mind with the ability to think ahead and see the bigger picture, maximizing every sales opportunity
- A brand ambassador who ensures attention to brand standards
- An ambitious character who wants to be part of our growth journey
- Ability to thrive under pressure and execute at pace
- Experience of managing, coaching and developing team members they could be our future leaders
What we can offer
We're really proud of the work our team members deliver, and we want you to feel valued and rewarded with great perks and benefits:
- £32,000 - £37,000
- 40 hours per week
- Annual bonus up to £7,800pa
- Up to 60% colleague discount across our franchise partner brands
- Enhanced benefits, including, sick pay, enhanced family friend benefits and life assurance
- Fantastic development opportunities including funded qualifications leading to the next step in your career being a Site Operations Manager
A bit about us
Were Moto, were the future of motorway rest stops and we want you to be part of that future. A role at the UKs largest motorway services operator means being part of an ambitious and supportive organisation who have been brightening peoples journeys through life for nearly 60 years. We dont just hire a person, we hire real life individuals, as a business we value equality, diversity and inclusion, welcoming applications from all backgrounds and experiences, were also leading the way in further developing a workplace where you can thrive, contribute and be your authentic self.Working for moto is truly amazing, but dont just take our word for it, weve been recognised in the Sunday Times Best Places to Work in 2024 and 2025!*Please note internally this role is called Department Manager*Annual bonus of up to 20%, final value subject to location and performance
*This role is for a store owned by one of our franchise partners, their hiring process, salary and benefits may vary from those within a wholly owned Costa store advert.
Key skills
AI-extracted from the job advert
Application advice
5 AI-generated recommendations to maximise your chances.
⭐ Open your CV with a Personal Statement that explicitly names 'Store Manager' and references your experience owning controllable costs (stock, labour, training), as the advert lists these as core responsibilities.
📊 Quantify your team leadership impact — e.g. 'Managed a team of 18, reducing staff turnover by 22% over 12 months through structured coaching and weekly 1-2-1s'.
🎯 Highlight any experience in high-footfall or fast-paced hospitality environments (motorway services, QSR, coffee chains) as Moto specifically references transforming the UK rest-stop experience.
🌐 Include a bullet on commercial results — revenue growth, upselling initiatives, or bonus achievement — to demonstrate the 'commercial mind' the advert explicitly requests.
🤝 Reference any progression you have driven for team members (promotions, funded qualifications) to align with the advert's emphasis on developing 'future leaders' and the career path to Site Operations Manager.
Suggested CV bullets
3 bullets our AI drafted for this specific advert, mirroring its ATS keywords.
Add these 3 bullets under your most recent experience:
- •Managed all controllable costs across a 20-person Costa Coffee store, reducing stock waste by 18% and achieving labour efficiency within 0.5% of target over 6 consecutive months.
- •Coached and developed 4 team members into supervisory roles over 18 months, contributing to a 30% reduction in external recruitment spend for shift-leader positions.
- •Drove a 12% year-on-year uplift in average transaction value by implementing a structured upselling programme across a team of 15, exceeding the annual sales bonus threshold for 3 consecutive quarters.
Free to copy — tailoring requires a 30-sec CV upload.
Your cover letter is ready
We've drafted a cover letter for Costa Coffee. Preview the opening, then unlock the full personalised version.
Letter preview — tailored to Costa Coffee
Dear Hiring Manager,
Moto's ambition to redefine the UK motorway rest-stop experience through Costa Coffee is exactly the kind of challenge I want to take on as a Store Manager. With a proven track record in team leadership, stock and labour cost control, and delivering consistent brand standards in high-footfall hospitality environments, I am confident I can take full ownership of the store and drive both customer satisfaction and commercial performance.
My background in retail and hospitality management has equipped me with the skills to coach and develop team members — several of whom have progressed into supervisory roles — while keeping a close eye on controllable costs and sales opportunities. I have consistently delivered against P&L targets in busy, fast-paced settings and understand the discipline required to maintain brand excellence when trade volumes are high.
Free signup, no card needed. Export to PDF/Word requires a £1.99 trial (14 days).
Interview questions
10 questions generated from this advert.
Technical
- ›How do you approach managing and reducing controllable costs such as stock waste and labour scheduling in a high-volume store?
- ›Walk us through how you monitor brand standards day-to-day and what corrective steps you take when they slip.
- ›How do you structure a training plan for a new team member joining a busy coffee shop environment?
- ›Describe the tools or methods you use to track sales performance and identify opportunities to maximise revenue.
- ›How would you manage a stock discrepancy identified during an end-of-week audit?
Behavioural
- ›Tell me about a time you turned around a underperforming team — what steps did you take and what was the outcome?
- ›Describe a situation where you had to manage competing priorities under significant time pressure. How did you handle it?
- ›Give an example of when you identified a commercial opportunity in your store and how you acted on it.
- ›Tell me about a team member you coached who went on to take on greater responsibility. What did you do to support their development?
- ›Describe a time when you had to uphold brand standards despite pushback from your team or operational constraints.
STAR answer examples
Model answers using the Situation-Task-Action-Result framework. Adapt to your own experience.
Tell me about a time you turned around an underperforming team — what steps did you take and what was the outcome?
Give an example of when you identified a commercial opportunity in your store and how you acted on it.