Sales Support
Job description
Original text imported from Reed
Liquidline is the fastest-growing commercial coffee solutions provider in the UK and Ireland—not that we’re bragging! Our customers are companies that take pride in offering quality refreshments to their employees and clients. Our success is built on outstanding customer service, hard work, and a strong team culture. We believe in delivering WOW experiences to both our customers and our valued employees. We are proud to be Great Place to Work certified, a testament to our dedication to fostering a culture of support, growth and development, as well as promoting well-being, and winning together. With our core company values—passion, thoughtfulness, responsiveness, innovation, and smart working—at the very heart of our business, we are committed to cultivating an environment that inspires excellence.
As a National Account Support Executive, you will work as a part of the internal sales team at Liquidline's Head Office supporting the Business Development Managers with selected key accounts for a specific area. This will involve managing the customers through their lifecycle, from mobilisation, account development and general support. This is a sales role, and you will be responsible for maximising customer accounts, ensuring we are providing exceptional account management.
The Role - National Account Support
- To own and manage the account review process for the Business Development Manager, which will include; managing the review process, flagging when the review is due in advance, supporting the sales team with information for the review, creating presentations for account reviews, and where necessary attending the review and following up on any actions captured.
- To provide the Business Development Managers with MI reporting, liaising with Liquidline's IT department on the creation of dashboards.
- To support the Business Development Managers with creating, and drafting a Tender Presentation.
- To lead on the growth in equipment and consumable expansion with Key Accounts.
- To provide general support to the selected Key Accounts which may involve; assisting with portal enquires, creating and updating price lists and supporting with ad hoc general information requests.
- To arrange design and branding of machines for clients where there may be bespoke requirements.
- To request and manage PO requests from group clients for annual rental or maintenance contracts.
What You Will Need In The Role Of National Account Support
- Previous experience of working in a commercial, B2B environment previously.
- Ability to understand and interpret KPI's.
- Ability to understand a customers need and requirement, and use this to increase account growth.
- Clear written and verbal communication skills
- Responsive, with a strong desire to deliver exceptional customer service.
- Exceptional attention to detail, and accuracy.
What You Will Learn & What Liquidline Can Offer You
We are committed to the development of our staff, which is why we will work with you to create a development plan to ensure that we can help guide you through a clear development pathway, with a few coffees along the way!
We offer a generous benefits package, that includes but is not limited to:
- 25 Days Annual Leave + Bank Holidays: Extra time off to rest and recharge.
- Long Service Annual Leave Entitlement & Buy/Sell Scheme: More flexibility for your time off needs.
- Candidate Referral Program: Help grow our team and earn rewards
- Company Bonus Scheme: Celebrate success with us.
- Enhanced Sick Pay: Supporting you when you need it most
- Enhanced Parental Leave: Comprehensive support for your family journey
- Salary Sacrifice Pension Scheme: Save for your future with ease.
- Life Assurance & Income Protection (UK Only): Peace of mind for you.
- HSF Health Plan: Access affordable healthcare.
- YuLife Wellbeing Platform: One stop shop for wellbeing, rewards and support.
- Employee Assistance Programme: Mental health support, virtual GP services and more.
- Menopause Support via Stella App: Tailored support for this stage of life.
- Lunch on Liquidline & Bi-Annual Conferences: Enjoy lunch on Liquidline, and Bi Annual company conferences.
Liquidline is a fast-growing, family owned business that has expanded from 92 to over 300 employees since 2020. With ambitious plans for the next five years, there's never been a better time to join us! Our dynamic and innovative environment offers endless opportunities for personal and professional growth.
We are proud to be an Equal Opportunities Employer, treating everyone with fairness, respect and appreciation. At Liquidline, we embrace diversity and value the unique experiences and perspectives of every individual. Together, we are always Winning Together!
Key skills
AI-extracted from the job advert
Application advice
5 AI-generated recommendations to maximise your chances.
⭐ Highlight your B2B commercial experience prominently as this is explicitly required for supporting Business Development Managers
📊 Quantify your account management results: "Managed 15 key accounts, increasing consumables sales by 28%"
🎯 Emphasise your KPI interpretation skills as the role involves creating MI reporting and dashboards
🤝 Showcase your customer service excellence as Liquidline prioritises "WOW experiences" for clients
📈 Mention any tender or presentation creation experience as you'll be drafting tender presentations for key accounts
Suggested CV bullets
3 bullets our AI drafted for this specific advert, mirroring its ATS keywords.
Add these 3 bullets under your most recent experience:
- •Managed 12 key B2B accounts through complete lifecycle from mobilisation to renewal, achieving 95% retention rate and £180k annual revenue growth
- •Created MI reporting dashboards for 3 Business Development Managers, reducing account review preparation time by 40% and improving KPI visibility
- •Led equipment expansion initiatives across 8 national accounts, securing £85k in additional consumables contracts through targeted tender presentations
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Letter preview — tailored to Liquidline
Dear Hiring Manager,
Liquidline's position as the UK's fastest-growing commercial coffee solutions provider, combined with your Great Place to Work certification, makes the National Account Support Executive role exactly the B2B sales environment I want to advance my career in. My commercial account management experience and KPI analysis skills align perfectly with supporting Business Development Managers across key national accounts.
My background in B2B customer lifecycle management has equipped me with the skills to manage account reviews, create MI reporting dashboards, and drive equipment expansion opportunities that this role demands.
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Interview questions
10 questions generated from this advert.
Technical
- ›How would you approach creating MI reporting dashboards for Business Development Managers?
- ›Describe your experience with B2B account lifecycle management from mobilisation to growth
- ›How do you interpret KPIs to identify account expansion opportunities?
- ›What's your approach to managing tender presentation creation and delivery?
- ›How would you handle portal enquiries and price list updates for multiple key accounts?
Behavioural
- ›Tell me about a time you exceeded customer expectations in a B2B environment
- ›Describe a situation where you had to manage multiple account reviews simultaneously
- ›Give an example of how you've used attention to detail to prevent a costly mistake
- ›Tell me about a time you had to be particularly responsive to a client's urgent needs
- ›Describe how you've collaborated with sales teams to achieve account growth targets
STAR answer examples
Model answers using the Situation-Task-Action-Result framework. Adapt to your own experience.
Tell me about a time you exceeded customer expectations in a B2B environment
Describe a situation where you had to manage multiple account reviews simultaneously