Retail Sales Assistant
Job description
Original text imported from Reed
Ready to turn your love for golf into a career? Join American Golf as a Sales Assistant!
At American Golf, we’re not just a store; we’re the largest golf retailer in Europe and our mission to be the go-to destination for everything golf and make a positive impact on golfers of all levels. Whether you’re an avid golfer or simply love delivering outstanding customer service, we invite you to become a vital part of our golf community.
Why Join American Golf?
At American Golf, we’re committed to creating a workplace that truly values and supports our team, providing benefits that make a meaningful difference. Here, your hard work is rewarded: enjoy commission-based earnings that grow with your success, plus generous discounts on our extensive range of golf products. Our Employee Assistance Program offers 24/7 support whenever you need it, and we prioritise well-being through life assurance and health cover options.
Flexibility is essential to us, so you can access your earnings early when needed, earn extra days off with length of service, purchase additional holidays, and even celebrate your birthday with a day off! We also support your professional growth with assistance for qualifications and offer exclusive discounts with some of our partner brands. Plus, with our Cycle to Work scheme and tech perks, you’ll save on everything from a new bike to the latest gadgets. Joining American Golf means building a career with a team that’s genuinely invested in your success and satisfaction.
About the Role:
As a Sales Assistant, you’ll be the face of American Golf in our stores, helping customers find the perfect products to elevate their game. Your role will involve:
- Delivering Exceptional Service: Greeting customers, understanding their needs, sharing product knowledge, and guiding them to make informed choices.
- Driving Sales Success: Meeting sales targets, promoting link sales, and supporting customers through the entire sales process to close the sale.
- Golf Enthusiast: Keeping up with the latest golf trends, products, and competitor insights so you can share valuable recommendations with our customers.
- Operations & Merchandising: Maintaining product displays, handling inventory, managing till operations, and ensuring our store meets the highest visual standards.
- Commitment to Health & Safety: Ensuring a safe and welcoming store environment by following health and safety protocols.
- Team Spirit: Collaborating with team members to create a positive store atmosphere, supporting each other during peak times, and continuously learning.
What You Bring:
- Passion for Golf: A love for the game (or a desire to learn!) that you can share with customers.
- Retail and Sales Skills: Previous experience in retail or sales, especially in customer service roles, with a friendly, professional approach.
- Eye for Detail: A keen focus on maintaining high standards in visual merchandising and shop-floor appearance.
- Team Player Attitude: A positive, can-do approach, ready to support team goals and work collaboratively.
- Enthusiasm for Learning: A commitment to continuous training and skill development.
American Golf is committed to fostering an inclusive and diverse workplace. We welcome applicants from all backgrounds and do not discriminate based on race, gender, age, disability, sexual orientation, religion, or any other protected status. We believe that diversity drives innovation and are proud to be an equal opportunity employer.
We value the diversity of our team and encourage all qualified candidates to apply.
Key skills
AI-extracted from the job advert
Application advice
5 AI-generated recommendations to maximise your chances.
⭐ Highlight your retail sales experience prominently as the role requires previous retail or sales experience with customer service focus
🏌️ Emphasise any golf knowledge or passion for the sport as American Golf values golf enthusiasts who can share insights with customers
📊 Quantify your sales achievements: 'Exceeded monthly targets by 15% through effective link selling and customer relationship building'
🎯 Showcase your visual merchandising skills as the role involves maintaining product displays and store visual standards
🤝 Demonstrate your team collaboration abilities as the role requires supporting colleagues during peak times and creating positive store atmosphere
Suggested CV bullets
3 bullets our AI drafted for this specific advert, mirroring its ATS keywords.
Add these 3 bullets under your most recent experience:
- •Achieved 118% of monthly sales targets through effective customer consultation and link selling techniques, generating £12,400 additional revenue
- •Maintained visual merchandising standards across 200+ product lines, resulting in 23% increase in customer dwell time and improved sales conversion
- •Processed 150+ daily till transactions while managing inventory levels and ensuring 99.2% accuracy in stock management systems
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Letter preview — tailored to American Golf
Dear Hiring Manager,
American Golf's position as Europe's largest golf retailer and your commitment to supporting golfers of all levels makes this Retail Sales Assistant role exactly the career direction I want to pursue. My retail sales experience and passion for delivering outstanding customer service align perfectly with your requirements for driving sales success and maintaining exceptional store standards.
My background in retail environments has equipped me with the skills to exceed sales targets, manage inventory systems, and create engaging product displays that drive customer interest. I understand the importance of product knowledge in building customer trust and have consistently demonstrated my ability to learn quickly about new products and market trends.
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Interview questions
10 questions generated from this advert.
Technical
- ›How would you approach learning about golf products if you're not familiar with them?
- ›Describe your experience with till operations and inventory management systems
- ›How do you stay updated with retail trends and competitor insights?
- ›What's your approach to visual merchandising and maintaining store standards?
- ›How would you handle multiple customers during busy periods?
Behavioural
- ›Tell me about a time you exceeded sales targets in a retail environment
- ›Describe a situation where you had to learn about products quickly to help customers
- ›Give an example of when you worked as part of a team to achieve a common goal
- ›Tell me about a time you dealt with a difficult customer and how you resolved it
- ›Describe a situation where you had to maintain high standards while under pressure
STAR answer examples
Model answers using the Situation-Task-Action-Result framework. Adapt to your own experience.
Tell me about a time you exceeded sales targets in a retail environment
Describe a situation where you had to learn about products quickly to help customers