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⚡ Source: ReedRef: 56934431

Graphic Designer

Birketts LLP·Ipswich·Posted 1 week ago
⭐ Senior
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Job description

Original text imported from Reed

About us

Birketts is a full service, UK Top 50 law firm. With a heritage spanning 160 years, we have more than 700 lawyers and legal professionals and over 600 staff based in Bristol, Cambridge, Chelmsford, Ipswich, London, Norwich and Sevenoaks. We advise businesses, government and public sector organisations and individuals in the UK and internationally across four principal practice groups: Real Estate, Corporate Services, Dispute Resolution and Private Client.

We are defined by our Next Level Law proposition. We work with our clients as a proactive partner, horizon scanning and thinking ahead to the changes, challenges or opportunities that they may face.

Next Level Law is also applied to our people. Our collegiate culture means everyone is encouraged to achieve their next level in everything they do.  RollOnFriday recently ranked us as the 6th best law firm to work at in 2026.

With our ambition to succeed, comes a strong desire to make a positive contribution to the communities we serve, and we are committed to delivering the objectives set out in our ESG strategy. Diversity plays an integral part in all that we do, with female partners comprising 45% of our partnership.

The team you will join

Our Business Development and Marketing Team sits within our wider Business Services Division. The team work together in support of the firm’s vision, mission and values. The team are responsible for the firm’s Business Development, PR and Communications, CRM, Campaigns and Events, as well as tender and proposal management.

Please note this role is available based out of either our Ipswich, Chelmsford, Norwich, Cambridge with 1 day a week at our Ipswich office.

With the benefit of professional qualifications, experience, knowledge of targets and our client base, the team direct activity to support the firm’s strategic objectives; for all business development and marketing activity. As a  KPI focussed team, they are keen to measure and track activity and review return on investment.
 
The team support our firm-wide vision to be the standout law firm for client experience, we continue to support delivery of a differentiated services and at the heart of what we do is build and drive the awareness of the Birketts’ brand to support firm wide growth.

The team are insights driven and use data to facilitate making the best decisions for both our clients and our business and hold the business true to their team strategies and bringing them to life. Our ultimate aim is to support the firm’s strategic objectives.

The work you will be doing

  • Create inspiring, well executed marketing collateral.
  • Act as a brand guardian and always adhere to brand guidelines.
  • Create brochures, flyers, invitations, PowerPoint presentations and templates, Word documents and Word templates, digital assets for social media/website and supporting on other marketing collateral requests.
  • Convert documents to digital platforms such as Flipsnack.
  • Source promotional goods and looks after pool of corporate merchandise. Comes up with suggestions for new creative ideas that fit within overall brand values and is sustainably sourced and environmentally friendly.
  • Support the preparation of presentations and other templates, blogs, articles, and brochures.
  • Collate, update and support production of firm wide literature for events.
  • Keep collateral up to date and be the guardian of version control.
  • Supports the central DAM system ensuring collateral is stored and collated correctly.
  • Support provision of accurate analytical reporting on collateral usage including open rates from digital assets.
  • Support with invoice processing and adhering to firms purchase order and marketing expenses processes.
  • Keep diary of collateral asset requirements and locations.
  • Fully support the team in the efficient delivery of business development and marketing campaign activity.
  • Build strong working relationships with all teams.
  • Undertake other duties to meet the demands of the business.
  • Actively contribute to the team with ideas for marketing campaign and supporting collateral.
  • Manage Corporate Photography; editing corporate photos to fit the Birketts’ house style and produce sizing for the website and press as needed.
  • From time to time, provide ‘on the ground’ support for events and seminars, across all offices.

Please note that this job profile is not an exhaustive list of duties but merely an outline of the key components of the role. You may be required by your line manager to take on additional responsibilities when requested.

What we are looking for

The ideal candidate will have strong desktop publishing skills, particularly using InDesign or similar software, alongside a keen interest in emerging technologies that support marketing collateral, including an understanding of digital collateral platforms. They will be highly IT literate, with proficiency in Microsoft Outlook, Word, Excel, PowerPoint, and databases, and ideally hold a design-specific qualification.

With a proven track record of delivering high-quality design projects, they will demonstrate exceptional attention to detail, strong project management skills, and the ability to proofread and write copy that aligns with brand tone and guidelines. The role requires a self-motivated, proactive team player who can work calmly under pressure, meet strict deadlines, remain flexible with working hours, and confidently collaborate with colleagues.

  • Strong desktop publishing skills, InDesign essential.
  • Adobe Creative cloud experience.
  • Canva working experience.
  • Takes a keen interest in the latest technology to support marketing collateral – an understanding of digital collateral platforms would be useful.
  • IT Literate (Microsoft Outlook, Word, Excel, PowerPoint, and database skills).
  • A design specific qualification is desired.
  • A proven track-record delivering design projects to a high standard
  • A high level of attention to detail
  • The ability to proof read and write copy in the correct tone of voice and in line with brand guidelines is a bonus
  • Self-motivated with the ability to use initiative and provide pro-active support to colleagues
  • The ability to work calmly under pressure and meet strict deadlines
  • Flexible and adaptable around working hours
  • Good project management skills
  • A confident team player

Hybrid Working

Birketts is a flexible business which has embraced a hybrid working model where our colleagues enjoy a mix of home and office working. This role attracts a split of
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Key skills

AI-extracted from the job advert

Must-have skills
Adobe Creative Suite (InDesign, Illustrator, Photoshop)Brand guidelines managementPowerPoint template designMicrosoft Word template creationDigital asset production for social media and webPrint collateral production (brochures, flyers, invitations)Flipsnack or equivalent digital publishing platform
Nice-to-have
Professional services or legal sector experiencePromotional goods sourcingCRM-integrated marketing designESG-aligned campaign design
Soft skills
Attention to detailBrand guardianshipProactive thinkingCollaborationKPI-focused mindset
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Application advice

5 AI-generated recommendations to maximise your chances.

1

⭐ Position yourself as a brand guardian at the top of your CV — the advert explicitly names this as a core responsibility, so lead with a Personal Statement referencing brand stewardship and adherence to brand guidelines.

2

📊 Quantify your design output: e.g. 'Produced 120+ pieces of marketing collateral annually across print and digital channels for a 500-person professional services firm'.

3

🎯 Highlight specific software proficiency (Adobe InDesign, Illustrator, Photoshop, Flipsnack) as the advert references digital platform conversion — list these prominently in a dedicated Skills section.

4

🌐 Showcase experience creating digital assets for social media and websites, as well as PowerPoint and Word templates — the advert lists all of these, so mirror the language exactly to pass ATS screening.

5

🤝 Demonstrate experience working within a Business Development or Marketing team in a professional services or legal environment, as Birketts is a Top 50 law firm where sector context will differentiate your application.

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Suggested CV bullets

3 bullets our AI drafted for this specific advert, mirroring its ATS keywords.

How to tailor your CV

Add these 3 bullets under your most recent experience:

  • Designed and maintained a suite of 40+ branded PowerPoint and Word templates used across a 500-person professional services firm, reducing ad-hoc design requests by 30%.
  • Converted 15 annual print publications into interactive Flipsnack digital editions, increasing average reader engagement time from 2 to 6 minutes.
  • Produced 200+ digital assets per year for LinkedIn, website and email campaigns, supporting a BD team of 12 and contributing to a 22% uplift in brand content impressions over 12 months.

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Letter preview — tailored to Birketts LLP

Dear Hiring Manager,

Birketts LLP's reputation as a UK Top 50 law firm with a clearly defined brand proposition makes this Senior Graphic Designer role a compelling next step. Having reviewed the brief, my experience in brand guardianship and producing marketing collateral across print and digital channels — including PowerPoint templates, brochures, and social media assets — aligns directly with what your Business Development and Marketing team requires.

My background in in-house design within professional services has equipped me to work at pace across multiple stakeholders while maintaining strict adherence to brand guidelines. I have delivered digital publishing projects using platforms such as Flipsnack, produced Word and PowerPoint templates used firm-wide, and sourced promotional goods to brief and budget. I understand the discipline required to keep a brand consistent across seven offices and numerous practice groups.

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Interview questions

10 questions generated from this advert.

Technical

  • Walk us through your process for creating a branded PowerPoint template from scratch — which tools do you use and how do you ensure consistency?
  • How have you managed brand guidelines across multiple offices or stakeholders to maintain visual consistency?
  • Describe your experience converting print documents into digital platforms such as Flipsnack or similar tools.
  • What is your workflow for producing social media assets that must conform to strict brand guidelines?
  • How do you approach sourcing and specifying promotional goods to ensure quality and brand alignment?

Behavioural

  • Tell me about a time you had to push back on a request that would have compromised brand guidelines — how did you handle it?
  • Describe a situation where you managed multiple competing design deadlines. How did you prioritise and deliver?
  • Give an example of a piece of marketing collateral you are particularly proud of and explain the impact it had.
  • Tell me about a time you worked closely with a non-design stakeholder (e.g. a lawyer or BD manager) to bring their brief to life visually.
  • Describe a time you had to learn a new tool or platform quickly to deliver a project. What was your approach?
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STAR answer examples

Model answers using the Situation-Task-Action-Result framework. Adapt to your own experience.

1Question

Tell me about a time you had to push back on a request that would have compromised brand guidelines — how did you handle it?

Situation: A senior partner at my previous firm requested a client pitch deck using an off-brand colour palette and a non-approved typeface, citing a tight 48-hour deadline as the reason to bypass the usual process. Task: I needed to deliver a high-quality deck on time while preserving brand integrity. Action: I arranged a 15-minute call to walk the partner through the brand guidelines, showed two compliant design options that still felt fresh, and offered to fast-track production by working that evening. Result: The partner approved the compliant version, the deck was delivered in 36 hours, and the guidelines were subsequently shared with the wider partners' group to prevent repeat requests.
2Question

Describe a situation where you managed multiple competing design deadlines. How did you prioritise and deliver?

Situation: During a firm rebrand rollout, I simultaneously had three live briefs: a 20-page brochure for a corporate event in five days, a set of 12 social media assets needed within two days, and an urgent one-page flyer required overnight. Task: I had to deliver all three without compromising quality on any. Action: I triaged by deadline and complexity, completed the flyer first in three hours, batched the social assets using a pre-approved template to deliver them the following morning, then focused fully on the brochure. I communicated revised timelines proactively to each stakeholder. Result: All three were delivered on time, the brochure received written praise from the Managing Partner, and the social campaign achieved a 34% higher click-through rate than the previous quarter.

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