Sales Executive – Bristol
Job description
Original text imported from Reed
Sales Executive
Salary: £25,396.80 (total OTE £45,000)
Location: SuperBike Factory, Bristol
Employment Type: Permanent, Full time
Who We Are
SuperBike Factory is Europe’s largest used motorcycle retailer, with over 3,000 bikes in stock across six UK locations.
We’ve recently gone through a transformation – new leadership, better systems, and clearer ways of working. We’re now fully focused on one thing: delivering straightforward, ride-ready bikes to more riders than ever before.
We’re putting a lot into developing our people, providing opportunities to progress as you perform.
Overview
We are looking for passionate Sales Executives, who’ll be responsible for managing the end to end sales cycle whilst maintaining an exceptional customer journey from initial enquiry to final handover delivering a professional, efficient, and enjoyable buying experience.
You’ll be speaking to customers online, over the phone, and in person, helping them find the right bike and making sure the process is smooth and efficient from start to finish.
You will play a key part in hitting sales targets, promoting finance and additional products, and upholding showroom standards, acting as a proud ambassador for the SuperBike Factory brand.
Day to Day role:
- Provide an outstanding welcome to customers, online, over the phone and in the showroom while delivering an exceptional experience at every stage of the sales journey
- Proactively identify and recommend improvements to sales techniques and the overall customer experience, using customer feedback to drive continuous improvement
- Manage all inbound and outbound sales enquiries using our CRM systems
- Take ownership of the sales pipeline and follow up with all prospects in a timely
- Maintain accurate records for all sales activity, customer interactions, and outcomes
- Provide finance quotations for your customers as requested
- Participate in sales training and development opportunities
What We’re Looking For:
Essential:
- Experience working in a customer-facing sales role (e.g., telesales, retail, or automotive sales)
- Proven ability to work in a fast-paced, target-driven environment and managing a busy sales pipeline
- Proficient with CRM systems and Microsoft Office
- Confident communicator with a friendly style
- Resilient and adaptable under pressure
Benefits:
- Netflix Membership
- Discounted Gym Membership
- Group Life Assurance (4 times salary!)
- Staff Discount on Bikes and accessories.
- Cycle to Work Scheme.
- Health & Wellbeing Support (mental health, fitness plans, nutrition advice, 24/7 doctor helpline).
- Enhanced Maternity, Paternity, and Sickness Pay.
If you’re looking for an interesting sales environment, where you can earn well and develop over time, apply today.
We are authorised by the Financial Conduct Authority (FCA) to carry out regulated financial service activities and offer credit to consumers. On formal acceptance of employment for the above position at Superbike Factory, successful applicants are subject to a level of pre-employment screening prior to commencing employment. The screening includes – Credit history – Criminal record/DBS check. Employment credit searches will not affect your credit rating.
Sales Executive / Telesales Executive / Retail Sales / Business Development / Sales Advisor/ Automotive Sales Executive / Motorcycle Sales / Vehicle Sales / Customer Sales Advisor / Motor Trade
Key skills
AI-extracted from the job advert
Application advice
5 AI-generated recommendations to maximise your chances.
⭐ Highlight your CRM systems experience prominently as SuperBike Factory specifically mentions using CRM for managing enquiries
📊 Quantify your sales achievements: 'Exceeded monthly targets by 15% for 8 consecutive months'
🏍️ Emphasise any automotive or motorcycle industry experience as this is Europe's largest used motorcycle retailer
💰 Showcase your finance product sales experience since the role involves providing finance quotations
🎯 Demonstrate your target-driven mindset with specific examples of pipeline management and conversion rates
Suggested CV bullets
3 bullets our AI drafted for this specific advert, mirroring its ATS keywords.
Add these 3 bullets under your most recent experience:
- •Managed 150+ monthly sales enquiries through CRM systems, achieving 18% conversion rate and exceeding quarterly targets by £12,000
- •Delivered finance quotations for 85% of customers using Microsoft Office tools, resulting in 42% finance product uptake
- •Maintained sales pipeline of 200+ prospects with 72-hour follow-up protocol, generating £180,000 annual revenue
Free to copy — tailoring requires a 30-sec CV upload.
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Letter preview — tailored to SuperBike Factory
Dear Hiring Manager,
SuperBike Factory's position as Europe's largest used motorcycle retailer makes this Sales Executive role particularly appealing, especially given your focus on CRM systems and finance quotations which align perfectly with my sales background.
My background in customer-facing sales and CRM management has prepared me to excel in your target-driven environment, managing the complete sales pipeline from initial enquiry through to final handover while maintaining the exceptional customer journey you're known for.
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Interview questions
10 questions generated from this advert.
Technical
- ›How would you use a CRM system to manage a busy sales pipeline?
- ›What Microsoft Office applications would you use for sales reporting?
- ›How do you approach providing finance quotations to customers?
- ›Describe your experience with outbound sales calls
- ›How would you track and follow up on sales enquiries?
Behavioural
- ›Tell me about a time you exceeded sales targets in a fast-paced environment
- ›Describe how you handled a difficult customer complaint
- ›Give an example of when you adapted your sales approach under pressure
- ›How do you maintain motivation when facing sales rejection?
- ›Tell me about a time you identified an improvement to the sales process
STAR answer examples
Model answers using the Situation-Task-Action-Result framework. Adapt to your own experience.
Tell me about a time you exceeded sales targets in a fast-paced environment
Describe how you handled a difficult customer complaint