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⚡ Source: ReedRef: 56869574

Customer Sales Advisor

SuperBike Factory·Cheshire East, North West·Posted 4 days ago
🟢 Permanent💰 £25k/year👑 Executive
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Job description

Original text imported from Reed

Internal job title for this role is a Purchasing Executive.

Salary: £25,000 + OTE £40K

Location: Macclesfield

Employment Type: Permanent, Full time

Who We Are

SuperBike Factory is Europe’s largest used motorcycle retailer, with over 3,000 bikes in stock over six locations across the UK and has recently undergone a transformation from the ground up. New leadership, smarter systems and clearer ways of working mean we’re now leaner, sharper and fully focused on one thing: delivering straightforward, ride-ready bikes to more riders than ever before.

That transformation puts us in growth mode. Volumes are rising, demand is strong, and we’re building a team that can scale with it – people who want to work in a business that knows where it’s going and how it’s going to get there. If you want to be part of a modern, data-driven, customer-focused motorbike retailer with momentum, ambition and real opportunity, there has never been a better time to join SuperBike Factory.

Overview

We have three exciting roles for Purchasing Executives to join the expanding team. As a Purchasing Executive, you’ll speak directly with customers looking to sell their motorbike, guiding them through a smooth, friendly and transparent process. You’ll negotiate fair prices, secure great stock for our showrooms, and make sure every customer feels valued. This role is essential to keeping our inventory strong, our service standards high, and our brand promise alive.

What You’ll Be Doing Day-to-Day:

  • Deliver exceptional, professional, and positive customer experiences
  • Confidently guide customers through the selling journey with clarity and transparency
  • Negotiate fair prices while meeting targets and KPIs
  • Accurately use systems to manage customer data and support smooth workflows
  • Convert leads into completed purchases
  • Ensure GDPR-compliant, accurate customer records
  • Drive purchasing performance to support stock, revenue, and growth
  • Represent SuperBike Factory with pride, living our PILOT values

What We’re Looking For:

Essential:

  • GCSE English & Maths at Grade C / Grade 4 or above (or equivalent)
  • Previous experience in customer service or a call centre environment
  • Strong telephone communication skills with the ability to build rapport quickly.
  • Strong organisational and time-management skills, with the ability to work well under pressure
  • Ability to prioritise and multitask in a fast-paced environment.

Desirable:

  • Background in sales or negotiating deals.

Benefits:

  • Netflix Membership
  • Discounted Gym Membership
  • Group Life Assurance
  • Staff Discount on Bikes and accessories
  • Cycle to Work Scheme
  • Health & Wellbeing Support (mental health, fitness plans, nutrition advice, 24/7 doctor helpline)
  • Enhanced Maternity, Paternity, and Sickness Pay

Purchasing Executive / Procurement Executive / Buying Executive / Purchasing Officer

Sounds interesting? Apply today and take the next step in your motorcycle career with SuperBike Factory.

We are authorised by the Financial Conduct Authority (FCA) to carry out regulated financial service activities and offer credit to consumers. On formal acceptance of employment for the above position at Superbike Factory, successful applicants are subject to a level of pre-employment screening prior to commencing employment. The screening includes – Credit history – Criminal record/DBS check. NB. Employment credit searches will not affect your credit rating.

SpeedCV AI

Key skills

AI-extracted from the job advert

Must-have skills
GCSE English Grade C/4GCSE Maths Grade C/4Customer service experienceCall centre experienceTelephone communication
Nice-to-have
Sales experienceNegotiation experienceDeal closing
Soft skills
CommunicationRapport buildingTime managementOrganisationMultitaskingWorking under pressureCustomer focus
SpeedCV AI

Application advice

5 AI-generated recommendations to maximise your chances.

1

⭐ Highlight your call centre or customer service experience prominently as this role requires direct customer interaction for motorcycle purchases

2

📊 Quantify your negotiation results: 'Negotiated 150+ deals monthly, achieving 95% of purchase targets'

3

🎯 Emphasise GDPR compliance experience as the role specifically mentions accurate, compliant customer records

4

🏍️ Research SuperBike Factory's PILOT values and motorcycle industry trends to show genuine interest in their transformation

5

📞 Showcase telephone communication skills with metrics: 'Managed 80+ customer calls daily with 4.8/5 satisfaction rating'

NEW
AI SpeedCV

Suggested CV bullets

3 bullets our AI drafted for this specific advert, mirroring its ATS keywords.

How to tailor your CV

Add these 3 bullets under your most recent experience:

  • Negotiated 180+ motorcycle purchase deals monthly, achieving 102% of quarterly revenue targets through effective customer rapport building
  • Managed GDPR-compliant customer data for 2,500+ leads using CRM systems, maintaining 99.8% accuracy in purchasing records
  • Converted 65% of inbound sales calls into completed transactions, exceeding team average by 18% through consultative selling approach

Free to copy — tailoring requires a 30-sec CV upload.

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AI cover letter

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We've drafted a cover letter for SuperBike Factory. Preview the opening, then unlock the full personalised version.

Letter preview — tailored to SuperBike Factory

Dear Hiring Manager,

SuperBike Factory's transformation into Europe's largest used motorcycle retailer creates exactly the growth opportunity I'm seeking as your next Purchasing Executive. My call centre experience and proven negotiation skills align perfectly with your need to guide customers through motorcycle sales whilst maintaining GDPR compliance and hitting conversion targets.

My background in customer service and telephone sales has equipped me with the rapport-building abilities essential for converting leads into completed purchases. I understand the importance of balancing fair pricing with revenue targets, particularly in a fast-paced retail environment where every customer interaction shapes brand reputation.

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SpeedCV AI

Interview questions

10 questions generated from this advert.

Technical

  • How would you ensure GDPR compliance when managing customer data in our CRM system?
  • What KPIs would you track to measure your success as a Purchasing Executive?
  • How do you prioritise leads in a fast-paced purchasing environment?
  • What systems have you used for managing customer data and inventory?
  • How would you handle objections from customers reluctant to sell their motorcycle?

Behavioural

  • Tell me about a time you had to negotiate a fair price under pressure
  • Describe a situation where you exceeded your sales targets
  • How do you build rapport quickly with customers over the phone?
  • Give an example of when you had to multitask in a busy environment
  • Tell me about a time you turned a difficult customer interaction into a positive outcome
SpeedCV AINEW

STAR answer examples

Model answers using the Situation-Task-Action-Result framework. Adapt to your own experience.

1Question

Tell me about a time you had to negotiate a fair price under pressure

During peak season at my previous role, I had to negotiate with a customer selling a vintage motorcycle worth £8,500. They initially wanted £12,000, which was 40% above market value. With 15 other leads waiting, I needed to close quickly. I researched comparable sales data, presented three similar bikes sold in the past month for £8,200-£8,800, and explained our transparent pricing model. I acknowledged the bike's excellent condition but showed how our offer reflected true market value. After 20 minutes of discussion, we agreed on £8,650, which met my target margin whilst the customer felt respected. This approach helped me maintain a 94% customer satisfaction rate whilst achieving 105% of monthly targets.
2Question

How do you build rapport quickly with customers over the phone?

When handling motorcycle purchase calls, I start by asking about their bike's story - how long they've owned it, memorable rides, why they're selling. This personal approach immediately shifts the conversation from transactional to conversational. For example, one customer mentioned their Harley had taken them across Scotland. I shared my knowledge of the North Coast 500 route, which led to a 10-minute chat about touring. This connection made the subsequent price negotiation much smoother - they trusted my valuation because they saw me as a fellow enthusiast, not just a buyer. This technique helped me achieve 89% lead conversion rate, compared to the team average of 71%.

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