CMS Content Editor
Job description
Original text imported from Reed
Content Management System (CMS) Editor
12 Months Secondment
Manchester (Hybrid)
About the Role
We’re looking for a detail-driven CMS Editor to take ownership of our websites and play a key role in driving digital performance.
This isn’t just about uploading content. You’ll be responsible for ensuring our websites are accurate, consistent and fully optimised to deliver the best possible user experience while supporting lead generation and sales. From improving user journeys to analysing performance, you’ll sit at the heart of our digital marketing activity.
We’re also open to candidates from non-digital backgrounds who have hands-on experience managing websites, blogging or using platforms such as WordPress, and are looking to build a career in digital. If you can demonstrate curiosity, attention to detail and a willingness to learn, we’d like to hear from you
What You’ll Be Doing
- Managing and maintaining multiple websites across the business
- Keeping all content up to date, accurate and aligned to brand standards
- Optimising pages for SEO and supporting paid media activity
- Analysing website performance and identifying areas for improvement
- Testing and implementing changes to improve user experience and conversion
- Ensuring websites are fully responsive across mobile, tablet and desktop
- Collaborating with teams across Marketing, Product, Compliance and more
- Managing website updates, enhancements and ongoing development plans
What We’re Looking For
- Experience working with Content Management Systems
- Strong attention to detail and a high standard of accuracy
- Confident stakeholder management and communication skills
- Ability to manage multiple tasks and deadlines effectively
- Understanding of SEO and website performance metrics
- Knowledge of user experience (UX) best practices
- Awareness of website accessibility standards
- Experience working in a regulated environment is desirable
Key skills
AI-extracted from the job advert
Application advice
5 AI-generated recommendations to maximise your chances.
⭐ Lead your CV personal statement with CMS platform experience — the advert lists it as the first requirement, so name every platform you've used (WordPress, Umbraco, Drupal, etc.) prominently.
📊 Quantify your SEO and performance impact: e.g. "Improved organic traffic by 34% over 6 months by optimising 80+ pages for target keywords" rather than simply stating you have SEO knowledge.
🌐 Include a dedicated 'Websites Managed' or 'Digital Portfolio' section listing URLs or project names — the advert explicitly welcomes candidates who can demonstrate hands-on website management.
🎯 Call out experience in regulated industries (financial services, insurance, legal, healthcare) in your work history, as the advert flags this as desirable and Vermelo RPO operates in the insurance sector.
🤝 Demonstrate cross-functional collaboration in your bullet points — the advert specifically mentions working with Marketing, Product and Compliance teams, so show you've liaised with similar stakeholders.
Suggested CV bullets
3 bullets our AI drafted for this specific advert, mirroring its ATS keywords.
Add these 3 bullets under your most recent experience:
- •Managed and optimised content across 5 brand websites using WordPress and a headless CMS, reducing average page load time by 22% and lifting organic sessions by 31% year-on-year.
- •Conducted quarterly UX audits against WCAG 2.1 AA standards across 3 regulated financial services sites, resolving 40+ accessibility issues and achieving full compliance ahead of a regulatory review.
- •Collaborated with Compliance, Product and Paid Media teams to deliver 60+ landing page updates per month, maintaining 100% accuracy against brand guidelines and a 48-hour turnaround SLA.
Free to copy — tailoring requires a 30-sec CV upload.
Your cover letter is ready
We've drafted a cover letter for Vermelo RPO. Preview the opening, then unlock the full personalised version.
Letter preview — tailored to Vermelo RPO
Dear Hiring Manager,
Vermelo RPO's CMS Content Editor secondment stands out because it combines hands-on multi-site content management with genuine SEO and conversion responsibility — two areas I have developed closely throughout my digital career. My experience spans CMS governance, on-page SEO optimisation and cross-functional stakeholder collaboration, all of which align directly with the requirements outlined in your advert.
My background in digital content management includes maintaining multiple websites simultaneously, implementing SEO improvements that lifted organic traffic by 28% over two quarters, and working alongside Compliance and Product teams to ensure content accuracy within a regulated environment. I am comfortable analysing performance data to identify user journey improvements and translating those insights into tested, measurable changes.
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Interview questions
10 questions generated from this advert.
Technical
- ›Which CMS platforms have you used day-to-day, and how did you manage content governance across multiple sites simultaneously?
- ›Walk us through how you would optimise an underperforming landing page for both SEO and conversion — what tools and process would you use?
- ›How do you test and validate that a website is fully responsive across mobile, tablet and desktop before publishing changes?
- ›What website accessibility standards are you familiar with (e.g. WCAG 2.1), and how have you applied them in practice?
- ›Describe how you have used analytics data (e.g. Google Analytics, Search Console) to identify content improvements and report on performance.
Behavioural
- ›Tell me about a time you managed multiple website update deadlines simultaneously — how did you prioritise and what was the outcome?
- ›Describe a situation where you caught a significant content error before it went live. What process did you follow?
- ›Give an example of collaborating with a non-marketing stakeholder (e.g. Compliance or Legal) to get content approved — how did you manage the relationship?
- ›Tell me about a time you had to learn a new digital tool or platform quickly. How did you approach it and what did you achieve?
- ›Describe a situation where you used data to make a case for a change to a website. What was the result?
STAR answer examples
Model answers using the Situation-Task-Action-Result framework. Adapt to your own experience.
Tell me about a time you managed multiple website update deadlines simultaneously — how did you prioritise and what was the outcome?
Give an example of collaborating with a non-marketing stakeholder (e.g. Compliance or Legal) to get content approved — how did you manage the relationship?