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⚡ Source: ReedRef: 56740484

Digital Marketing Executive

Zinc Digital·Little Houghton·Posted 1 months ago
🟢 Permanent🏠 Hybrid👑 Executive
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Job description

Original text imported from Reed

We have an exciting opportunity for you to develop your Digital Marketing career, driving organic growth and AI-powered search strategies for ambitious brands in a fast-evolving digital landscape.

Digital Marketing Executive (SEO Focused)

Salary negotiable + quarterly bonus scheme

A full-time, permanent opportunity based in Northampton with hybrid working. You will be required on-site at least 1-2 days per week. 

Please note: Applicants must be authorised to work in the UK

The Role

Zinc Digital are looking for an experienced Digital Marketing Executive with an SEO focus to manage a portfolio of clients and deliver high-impact organic search strategies. You’ll work on Technical SEO, On-Page and Off-Page optimisation, while adapting campaigns for AI-driven search and evolving Google algorithms.

Key Responsibilities:

  • Manage and grow a portfolio of marketing and SEO clients
  • Deliver Technical, On-Page, Off-Page and Answer Engine Optimisation strategies
  • Conduct keyword research, audits and competitor analysis
  • Optimise for AI search, zero-click results and LLM visibility
  • Analyse performance using Google Analytics 4, SEMrush and Google Search Console
  • Present clear, data-led reports to clients
  • Collaborate with creative and digital marketing teams

The Ideal Candidate:

You will be a proactive, analytical Digital Marketing professional with agency experience and strong client management skills. More about you:

  • 2+ years’ hands-on SEO and Digital Marketing experience
  • Proven success improving rankings, traffic and conversions
  • Confident in managing multiple client accounts
  • Skilled in SEMrush, Google Analytics 4, Google Search Console and WordPress/Shopify or similar
  • Strong understanding of Google Core Updates and AI search trends
  • Excellent communication and organisational skills

Benefits:

  • Hybrid working
  • Quarterly bonus scheme
  • Loyalty holiday scheme
  • Birthday off
  • Company pension
  •  Regular team socials

Zinc is an award-winning, full-service digital marketing agency based in Northamptonshire, recognised globally as a Google Premier Partner, placing them in the top 3% of agencies worldwide. Celebrated as both Small Business of the Year and Innovative Business of the Year by the Northamptonshire Chamber of Commerce, Zinc delivers advanced SEO, PPC, content marketing and AI-driven search strategies to a diverse and ambitious client base.
 

How to apply for the role:

If you have the skills and experience required for this position, click “apply” today and check your inbox for an email providing more information on how to complete your application and provide any other supporting documents.

You must be authorised to work in the UK. No agencies, please.

Other suitable skills and experience include Digital Marketing Executive, SEO Executive, Search Engine Optimisation Specialist, Technical SEO Specialist, Organic Search Specialist, Digital Marketing Specialist, SEO Analyst, Digital Marketing Analyst, Content Marketing Executive, Performance Marketing Executive, Search Marketing Executive, Online Marketing Executive, Growth Marketing Executive, Digital Growth Specialist, AI Search Optimisation Specialist, SEO Account Manager, Digital Account Executive

SpeedCV AI

Key skills

AI-extracted from the job advert

Must-have skills
SEO experienceGoogle Analytics 4SEMrushGoogle Search ConsoleWordPressClient account managementTechnical SEOOn-Page SEOOff-Page SEO
Nice-to-have
ShopifyAnswer Engine OptimisationAI search optimisationPPC experienceContent marketing
Soft skills
CommunicationOrganisationAnalytical thinkingClient managementCollaborationProactive approach
SpeedCV AI

Application advice

5 AI-generated recommendations to maximise your chances.

1

⭐ Highlight your SEO expertise prominently as this role specifically focuses on Technical, On-Page and Off-Page SEO strategies

2

📊 Quantify your SEO achievements: 'Improved organic traffic by 45% across 8 client accounts using Technical SEO audits'

3

🤖 Emphasise your AI search knowledge as the role requires adapting campaigns for AI-driven search and LLM visibility

4

🔧 Showcase your proficiency with SEMrush, Google Analytics 4 and Google Search Console as these are essential tools mentioned

5

🎯 Demonstrate your agency experience and client portfolio management skills as you'll be managing multiple client accounts

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AI SpeedCV

Suggested CV bullets

3 bullets our AI drafted for this specific advert, mirroring its ATS keywords.

How to tailor your CV

Add these 3 bullets under your most recent experience:

  • Managed SEO campaigns for 12 client accounts, achieving average 38% increase in organic traffic through Technical SEO audits and Google Core Update adaptations
  • Conducted comprehensive keyword research using SEMrush, identifying 150+ high-value opportunities that drove £45k in additional client revenue
  • Optimised client websites for AI search and zero-click results, improving Answer Engine Optimisation visibility by 52% across 8 campaigns

Free to copy — tailoring requires a 30-sec CV upload.

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AI cover letter

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We've drafted a cover letter for Zinc Digital. Preview the opening, then unlock the full personalised version.

Letter preview — tailored to Zinc Digital

Dear Hiring Manager,

Zinc Digital's position as a Google Premier Partner and your focus on AI-driven search strategies aligns perfectly with my SEO expertise and passion for evolving digital marketing landscapes. With hands-on experience in Technical SEO and Google Analytics 4, I am excited to contribute to your award-winning agency's client portfolio growth.

My background in managing multiple client accounts whilst delivering measurable organic search improvements positions me well for this role. I have successfully implemented Technical, On-Page and Off-Page SEO strategies, consistently adapting to Google Core Updates and emerging AI search trends.

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SpeedCV AI

Interview questions

10 questions generated from this advert.

Technical

  • How would you approach Technical SEO for a client migrating from WordPress to Shopify?
  • Explain your process for optimising content for Answer Engine Optimisation and zero-click results
  • How do you adapt SEO strategies for AI search and LLM visibility?
  • Walk me through your keyword research methodology using SEMrush
  • How do you analyse and respond to Google Core Updates for client campaigns?

Behavioural

  • Tell me about a time you managed multiple client accounts with competing priorities
  • Describe a situation where you had to present disappointing SEO results to a client
  • How do you handle a client who disagrees with your SEO recommendations?
  • Give an example of when you collaborated with creative teams on a campaign
  • Tell me about a time you had to quickly adapt your strategy due to algorithm changes
SpeedCV AINEW

STAR answer examples

Model answers using the Situation-Task-Action-Result framework. Adapt to your own experience.

1Question

Tell me about a time you managed multiple client accounts with competing priorities

Situation: I was managing 8 client accounts when 3 clients simultaneously requested urgent Technical SEO audits during a Google Core Update rollout. Task: I needed to prioritise effectively whilst maintaining quality standards and client satisfaction. Action: I created a priority matrix based on client contract value and update impact risk, scheduling the £15k annual client first, then coordinating with my team to delegate keyword research tasks. I implemented a shared project management system and set up automated reporting to keep all clients informed of progress. Result: All 3 audits were completed within 5 days, resulting in 95% client satisfaction scores and 2 contract renewals worth £28k combined.
2Question

Describe a situation where you had to present disappointing SEO results to a client

Situation: A retail client's organic traffic dropped 22% following a Google Core Update despite our optimisation efforts. Task: I needed to present these results whilst maintaining client confidence and proposing solutions. Action: I prepared a comprehensive analysis showing the update affected 65% of similar e-commerce sites, presented competitor comparison data, and outlined a 3-phase recovery strategy focusing on E-A-T improvements and content restructuring. I scheduled weekly check-ins and provided transparent reporting dashboards. Result: The client appreciated the honesty and data-driven approach, approved the recovery strategy, and traffic recovered to 108% of pre-update levels within 4 months, leading to a contract extension worth £12k.

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